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I coach Product Management organizations in startups, growth companies, and Fortune 100s

A successful Silicon Valley founder with over two decades of experience including an IPO ($450 million) and a buyout ($168 million)

Jim listens, and coaches in a way that helped me to get to the answers on my own- yet collaboratively with my product partners. He offers practical tips and tools alongside real life examples that help the learner to apply them. He looks at the big picture and is supporting organizational transformation - all the while helping product teams develop a sound understanding of this approach.
— Julie L, Product Manager

Coaching Product leaders and teams to find product-market fit and accelerate growth

Accelerate your progress with a Product Discovery Coach


Jim graduated from Stanford University with a BS in Computer Science and currently lectures at UC Berkeley in Product Management.

 

Accelerate Your Change

Jim Morris, founder of the Product Discovery Group, is an agent of change. He personally works with every team to make and execute a plan to Discover insights from customers.

 

Previous Success

Jim has real-world success turning raw ideas into commercial successes. He co-founded and sold PowerReviews for $168 million at a 13x multiple. Before that, he product managed and architected one of the Internet’s first ecommerce systems at online retailer Fogdog.com that had a $450 million IPO on the Nasdaq exchange.

Only the Best

His curriculum and advice derive from 25+ years of experience and the best minds in Product Management. His computer science background enables him to close the Product and Engineering gap. He graduated from Stanford University in Computer Science and currently lectures in Product Management at the University of California, Berkeley.

Adapts To Any Org

Jim lives in Silicon Valley and has worked with over 100 teams all over the world in a variety of industries and business models. Previous clients include Kaiser Permanente, PagerDuty, Dictionary.com, and Hallmark. He’s also worked with startups in machine learning, API development, computer vision, payments and digital health.

 

How It Works

We assess areas for improvement and coach the most relevant techniques to make an immediate difference. All methods are customized and adapted to your company’s business model and product lines. Sessions can be remote or in person.

 
 

Product Team Coaching

Coach cross-functional teams

Some teams need a boost to learn continuous Product Discovery. Others encounter institutional barriers. Doing regular Product Discovery is not always a knowledge problem. Jim coaches teams to break through barriers and learn the right skills to use at the right moments. Teams learn to be self-sufficient and empowered in finding and incorporating customer feedback.

Product Leaders

Use a product specific coach for a product leader

It’s not enough for a Product organization to hit deadlines. Product Leaders must create an environment for innovation and growth. They have to develop their teams and set a strategic direction. Jim coaches leaders to craft effective strategy, hire the best, retain the high performers and move the company forward with better decision making, not salesmanship.

Product Workshops

Jumpstart Discovery for the Entire Org

Jim leads a multi-day, interactive workshop for cross-functional teams to come together and understand how, when, and why Product Discovery creates innovation and positive results. Teams can start using these techniques right away. Each workshop is customized to the company’s product domain.


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